For the global craft beer team of Alken-Maes/Heineken, we developed a premium brand experience package to discover all aspects of the Affligem brand story. 

 

From brewery tours, tasting sessions and star quality food pairing dinners with Flemish beer sommelier Sofie Vanrafelghem, we managed all tours in Belgium for both internal Heineken teams from all around the globe as well as influencers/PR group visits.